Why Printing is Cool (Again)

Editor's Note: This article comes from Hewlett Packard, the largest manufacturer of computer printers in the world. So with that caveat, there appears to be times when "hard copy" has more impact than digital.  

Though the world has become increasingly digital, print remains an important and critical player in the business world. From more impactful marketing to creating a more professional, credible presence in the marketplace, print matters. And matters plenty.

So don't jettison your office printer or vanquish print marketing from your business plan just yet. Print is indeed alive, well, and valuable in today's digital age and harnessing its evolving power can deliver new-found results. Here are six reasons companies still turn to print to make a personal connection in a digital world.

1. Print remains the standard
Despite profound digital advancements, printed materials such as contracts, government forms, and hard-copy reports still remain the accepted and unavoidable norm in today's society.

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How to find your office Zen

 How to find your office Zen

Sometimes we all need to step away from our work and take a little break. But often, actually leaving the office isn’t an option. So what do you do when you need a quick mental vacation? Thankfully, the same technology that helps you stay productive can help you productively relax, too. Here are five tech tips that can help you find your balance, right in the midst of a hectic workday.

Block out the noise
If you work in a noisy office environment, noise-reducing headphones can mute three-fourths of the commotion around you.Built-in microprocessors go beyond simply drowning out unwanted distractions. They actively make things quieter by analyzing background noise and creating an inverse sound wave that cancels out offending sounds.

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You're in the cloud

Cloud computing is supposed to the something relatively new.  Many people don't recognize that every time you access your email, connect to a shopping site, check your bank balance or back up your files, that part of all of that session is being conducted in the cloud.  

In 2015, small businesses that moved to the cloud doubled their profits and achieved 25% additional revenue growth compared to their cloudless contemporaries.

Still for many of us, “the cloud” can seem more buzzword than reality: we may have a vague sense of what it means, but don’t really understand what it means for our business. Isn’t it complicated? Isn’t it something only a global enterprise or savvy startup could really hope to harness?

Not any more. In fact, you’re probably already using the cloud every day, without even realizing it. If you’ve been skeptical about the cloud in the past, read on to see the top 5 ways you’re already using it—and what that could mean for your business.

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Investing in business class PCs and Laptops

About once a quarter or so, one of our clients contacts us about an issue with a low-cost consumer level PC or laptop they acquired. Usually the questions involve connecting the machine to their network, removing some of the junk or demo programs, or why their new machine won't run their company's specialized software.  It will take our engineers and techs an hour or two to get these machines working properly and occassionally, it can't be done.  Here's an article from Hewlett Packard's Technology at work Blog that talks about why it's worth investing in business-class PCs and laptops for your business or organization.

Think back to the last time you bought a new PC or laptop for your business. Did you approach the purchase the same way you would for a personal device? And if you had a problem, were you satisfied with the level of service you received?

Many small and medium-sized businesses purchase consumer-grade PCs and notebooks by default,1 not realizing the amount of difference a business-class model can make.2,3 Consumer-grade devices can work fine for many organizations, but businesses with more stringent performance, reliability, and support needs can save time and frustration by moving up to business-class devices.

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Common Technology Issues & Solutions

 5 common tech problems and their DIY solutionsTechnology issues are a thorn in the side of many businesses. Even an action as simple as opening and printing out an email attachment can come with its fair share of bumps in the road. And the whole process of calling for support and waiting for service—that can often be as painful as the issue itself. Wouldn’t it be great if you could just fix these problems yourself? Well, sometimes you can. Our friends at Hewlett Packard discuss "do it yourself" solutions to five all-too-familiar tech problems:

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