(Editor's Note: We have known Jane Cage for well over 20 years as a business owner and now the Chief Operating Officer of Heartland Technology Solutions. She's based in Joplin Missouri and has been very active in her community rebuilding after the devestating tornado in 2011. It's really nice to see that Jane has kept her sense of humor.)
If I only read my junk mail, I wouldn’t be writing this article in English. I could have "Fluency in Spanish in ten days?" or I could "Learn Japanese Rapidly" by "Utilizing our sneaky linguistic secret".
There are many stories or how the Internet began. And sometimes people take things a bit too seriously. Recently, we received this version which is as good a story as any! Enjoy!
In ancient Israel , it came to pass that a trader by the name of Abraham Com did take unto himself a young wife by the name of Dot. And Dot Com was a comely woman, broad of shoulder and long of leg. Indeed, she was often called Amazon Dot Com.
And she said unto Abraham, her husband, "Why dost thou travel so far from town to town with thy goods when thou canst trade without ever leaving thy tent? And Abraham did look at her as though she were several saddle bags short of a camel load, but simply said, "How, dear?" And Dot replied, "I will place drums in all the towns and drums in between to send messages saying what you have for sale, and they will reply telling you who hath the best price. And the sale can be made on the drums and delivery made by Uriah's Pony Stable (UPS)."
Abraham thought long and decided he would let Dot have her way with the drums. And the drums rang out and were an immediate success. Abraham sold all the goods he had at the top price, without ever having to move from his tent. To prevent neighbouring countries from overhearing what the drums were saying, Dot devised a system that only she and the drummers knew. It was known as Must Send Drum Over Sound (MSDOS), and she also developed a language to transmit ideas and pictures - Hebrew To The People (HTTP).
Yeah, I know! Everyone hates New Year’s Resolutions, but we seem to keep making them none-the-less. And from what we find, people read them. But keep them – not so much. So here we go:
Lose weight. Stop smoking. Drink less (or more expensively). Join a gym or health club and actually go there. Promise to be more loving to your family, spouse, etc. Be kinder to others. Clean out your closets, garage, car, etc. De-clutter your office – are file folders that you last looked at two years ago really necessary?? Balance your checkbook.
Now that I’ve gotten the usual list out of the way, here are a few others that you might want to consider:
Business-to-Business (B2B) is one of the most effective email marketing strategy to date. However, just as it is important to understand every other marketing campaign, it’s crucial for a business owner to learn the intricate facets of B2B email marketing before employing it.
Getting started, you will have to research the right company or person to contact. Don’t work your way to the top, asking a lesser staff about the higher-ups. Simply find the person who makes the call and decides for the company. If anything goes, contact the CEO directly. When dealing with larger companies, you will have to be more persistent so that your business concerns don’t end up in general email accounts.
Are you a regular Twitter user or a newbie?? Thousands of people use Twitter daily to get all sorts of information. Now, we're giving it a try!! The Computing Center is now on Twitter! Our technical staff and others at Computing Center will provide technical Q&A and other great information. Follow us @thecompcenter